Archive for the ‘Clients’ Category

ss3-sealI have a few projects on the go; including the launching of a new Training Centre in Pickering, ON. The centre will be offering hands-on and virtual training in internet marketing, creating simple websites and blogs, and an assortment of other courses including: Wellness, EFT, ZPoint, Vocational Training, Internet Marketing, Stress Management, and Discovering Working from Home opportunities.Words cannot express how excited I am with this new venture. The © symbol on the left is the new logo I created, which will also act as the *official seal* that endorses our courses and workshops. If you live in the Pickering area, please stay tuned for more information (like the FREE open house and introductory courses) coming soon!

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CanadorI am happy to announce another successful  launch! Introducing the launch of the new on line presence (web site) for Canador Automatic Doors at: http://canadorinc.ca . The site is now live and is already achieving high rankings with the most popular search engines on the internet.  After extensive testing, the client was extremely pleased to see that his new web site is already hitting within the top 10 on page 1 of Google and Yahoo, using a variety of common industry search words.  

The Word Press template used was a free theme called Sliding Door by a creative fellow named Wayne Connor (of no relation to me, which is unfortunate since he’s an Auzzie and I’ve always wanted to visit the great land ’down under’ :). It’s a very cool theme and for this site it was perfect, since it contained some sliding graphics that I thought nicely complimented the ‘sliding doors’ – and other types of automatic doors and windows that Canador installs and services. After some customizations were done to the template to accommodate the look and the functionality I wanted, I called in my good friend and Word Press Consultant, Karen Blundell for some final CSS polish and VOILA! – the site was ready to launch!  “I am really impressed with what you’ve done “, said Karen. “It doesn’t even look like a WordPress blog. Nice Job!“   Coming from Karen, that’s a HUGE compliment, since I’m new to Word Press, while she’s been a web designer for years and has been creating custom WordPress templates and themes from scratch for a while now. Karen really knows her way around CSS and I’m lucky to have her as a resource.

As this is a local, services type of buisness, next steps for the Canador website marketing plan will be to implement a few on-line tactics to further increase exposure and hit-rates on their target market; including capitalizing on some local directories.  I was also able to provide the client’s Administrative personelle with a short training session and basic instructions on how to update content, add pages, etc. thereby eliminating their need to pay for any small content additions or edits the site may require.  The client was also extremely pleased with the fast turn-around time – in about 1 week, I was able to write all content, format photos, build and customize the site, and launch. They are also very excited about adding the new web site URL onto their print advertising, providing yet another way for customers and prospects to find and contact them.

Do you have a website, product, business, or service you need to lauch? For more information on how Launch Now! can assist you, please contact me today!

Launch NOW! logo

Don’t delay – Launch Now!

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Sally ZC O'ConnorI am getting a lot of questions about what exactly I do and then I’m being asked to build websites!  To clarify, I am not a web developer – it’s what comes after you have the website that is really my area of exertise because “a website is only good if people can find it.” Correct?
That being said, I have been told that I have a *flair* for design and have dabbled in designing simple Word Press themes (including this one) that are:
  • designed according to best practices and internet standards which users have come to expect from a website
  • tasteful and pleasing on the eyes
  • easy to read and simple to use
  • unique and custom-made (right down to the textures in the article boxes)

My Key Areas of focus include: 

  • Helping you build a Strategic Marketing Plan (primarily on-line with off line support)
  • Promoting New Launches (products, services, websites, new company, etc.)
  • Marketing Coach & Trainer (for training schedule, please visit: http://sweetspottraining.com )

So why use Launch NOW!?  that’s ECE! (Experience, Commitment & Expertise)

  • Experience! 20 years as a Communications & Project Management Consultant
  • Commitment! My promise to all customers: if you don’t see positive results, I’ll refund your money back. GUARANTEED! You have nothing to lose and the WWWorld to gain!
  • Expertise! 100% Success Rate on all Buisness Cases & Proposals Written!
  • 10+ years of Internet Marketing + E-Marketing Certification with Canadian Marketing Assoc. (a Certified Business Professional)
  • FREE Brainstorming Session - Send us your dilemma/situation and we will provide you with 1 FREE online consult that includes customized strategic marketing strategies to get you off and running!

Be sure to bookmark this site and visit often! You’ll want to keep a watchful eye out for these amazing, business building and life enhancing topics, coming soon:

  • Communication Techniques for Video
  • Communication Techniques for Live Presentations
  • Social Media Strategies (Twitter, Facebook, My Space, Digg, Etc.)
  • AND MANY MORE!

So until next time, dream BIG; for it is our dreams of today that shape our realities of tomorrow.

Got a New Product? New Website? New Service to offer the world? Don’t delay - Launch NOW!

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Kylea and I get our faces painted

Kylea and I get our faces painted

In November 2008, Launch NOW! was instrumental in the successful launch of the Fairytale Palace in Pickering/Ajax, ON.  This wonderful retail outlet and childrens play centre provides opportunities for kids of all ages to develop their creativity and life skills while having fun in a safe, creative environment through the many clubs, events and programs they offer. 

Sole Proprietor Patti O’Connor left her 20 year legacy - ”The Riverdale Rainbow Centre” in the Leslieville area of Toronto, to a trusted friend and business associate, as she packed up and moved out to Durham to begin a new life and a new dream. Thus, the Fairytale Palace was unveiled.

Frosty greets guests with free balloonsWorking on a modest budget, our Launch Now! Marketing Plan included print media (flyers, pamphlets, newspaper ads) and the internet; where we developed a basic web presence and capitalized on the ever-growing social media (Facebook, MSN, My Space) network.  The plan also included a viral marketing component that spread like wildfire! and events to be held during the grand opening itself such as: facepainting, a puppet show, FREE balloons, and a visit from Frosty the Snowman. The end result was a crazy-busy day of fun that brought children’s laughter, grand exposure and new registrations into Patti’s programs. For me, it was the joy of contributing to this awecome childrens centre in our community and being a part of this successful launch!

The Fairytale Palace offers fun clubs and exciting events for children of all ages, and is ready to host your young prince’s or ‘princess’ next birthday party. For more information, please visit www.fairytalepalace.com.

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